Discover the untold story of Xbox Live Arcade's (XBLA) origins on the OG Xbox in 2004, which paved the way for its massive success on the Xbox 360. I dive into the history of how Greg Canessa initially pitched the idea to Microsoft executives, how J Allard saved the project, and its unveiling at E3 2004. Learn about the unique distribution method of XBLA - on disc! - and explore all 27 original games, including hidden gems that never resurfaced. Lastly, I preserve a rare 2004 Xbox Live Arcade disc on the Internet Archive.

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Relevant Links: Archive.org Download: https://archive.org/details/xbox-live-arcade-2004-iso-untouched-dvd2xbox CNN Article: https://money.cnn.com/2004/10/13/commentary/game_over/column_gaming/index.htm

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Video Credits: Xbox "Life Is Short" Ad: https://www.youtube.com/watch?v=Hu_0GdXW904 E3 2004 Microsoft Press Conference: https://www.youtube.com/watch?v=PHKeUq_GA_M Xbox 360 Unveiling MTV: https://www.youtube.com/watch?v=17WbK61SMZ Wayne's World Movie Clip: https://www.youtube.com/watch?v=WK--S8kuxOI Hexic HD Clip: https://www.youtube.com/watch?v=UO-JWFtxGz0 Polar Bowler Clip: https://www.youtube.com/watch?v=CmlZsIFJ0sA Tradewinds Clip: https://www.youtube.com/watch?v=h8RwdT06k7A Xbox One Revealed: https://www.youtube.com/watch?v=Spz5olq7K1A

Chapters: 00:00 Intro, Early History & E3 2004 Xbox Live Reveal Announcement 04:33 How Was OG Xbox Live Arcade Distributed & What Was On The Disc? 06:11 Demo Of Original Xbox Live Arcade Disc Menu & Launch Title Reviews 09:26 Downloading & Unlocking OG XBLA Games - Insignia? 10:47 Demos & Reviews Of Complete Set Of XBLA Downloadable Games 22:08 Original Xbox Live Arcade Game Pricing - How Much Did They Cost? 22:40 What Happened To Atari Classics, Tecmo Classics, Hexic, Polar Bowler And Tradewinds? 23:17 Post-OG Xbox Live Arcade - The Xbox 360 & Xbox One Cancellation 24:27 Preservation & Download Of OG Xbox Live Arcade Disc & Final Thoughts

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